This important tech-related blog post is brought to you by NetTrack Marketing, our digital marketing vendor partner.
When searching Google for restaurants, retail stores, contractors, or other local service providers, you may have noticed that results often include specific business listings along with a map, and in many cases, reviews for each listed business. Depending on the search, you may have even noticed more prominent business listings showing images, logos, and open hours for each of the locations being listed.
All of this information is the result of Google gathering and showing information specific to individual businesses, through a program that they call Google My Business. Because Google is always trying to improve the relevancy of their search results, Google My Business listings are becoming more-and-more prominent and important for locally-based searches. For this reason, it is extremely important that you take ownership and optimize your company’s profile in Google My Business.
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